Sandro Salsi’s Blog

I’m going to go through the fundamentals of Internet Marketing today, something that is done by many people making money on the internet. It’s not the lone method, but I ought to tell you it’s one of the easier ways to make money on the internet, which is why so many people simply love it!

If you don’t by now know what affiliate marketing is, it simply means you market and promote someone else’s existing product and get paid a percentage of the price as a commission . There are several good companies that you can go to and find products to sell – such as Clickbank.com, PayDotCom, Commission Junction, etc. They all have their pro’s and con’s, but I prefer Clickbank myself so that is the one I will use as an example here. (Note: check the others out too, don’t blindly go behind me or anyone else’s dictate – be your own person and weigh the benefits that you prefer).

One of the most vital things to consider when promoting a product as an affiliate marketer is to select your product wisely! I can’t highlight that enough. First of all you need a product that you at least know something about, and even better yet consider yourself a fan of (or consumer, if it’s a product) the product so you can sincereley promote it. Believe me the genuineness will show through when you must create sales copy or write articles for this product. The other imperative thing to bear in mind when choosing a product is find a product that has a “built-in” demand already! You can’t force people to purchase something they don’t want or need, so choose carefully what you will promote. They way to do this is to find the products “gravity” once you log into Clickbank, which is a figure ranging from zero to several hundred depending on the popularity of the product at the moment. This number changes regularly, so choose one that is at least 80-100 so you know there’s a market ready to purchase. This will make selling the product much easier!

Once you have selected a product you like, that has a rather decent gravity, you’re almost halfway there! Go to the “pitch page” of the product and make sure it appears to be a professionally done site, and if so, signup for the product. Once you sign up for their online program you must create what’s called a “hop link” – which can be done easily by clicking on the “create hoplink” link in Clickbank for the product you have selected. This will open in a new window, and you simply copy and paste this link into a text document. The format will be like this: http://xxxxx.myproduct.hop.clickbank.net (where xxxxx is your clickbank ID, and the myproduct is the clickbank ID of the product you are selling). Of course in order to get your Clickbank ID (also called your “nickname”) you must sign up with Clickbank first. This costs $50, but it’s well worth as you will soon be a wealthy affiliate marketer, right?

Now comes the bit where you must learn a little bit about Affiliate Marketing – sounds tough but you don’t need a big Einstein brain for this, really! As soon as you have your online link, you need a way to get the link in front of as many eyeballs as achievable, preferably through your website. You can either: 1) purchase a domain name pertinent to your product, and forward this name to your online link or 2) buy a domain name, setup a website, and start getting the content you need to provide value for your visitors. Now these ways both will work, so I’m not going to hold forth over the qualities of either one right now. Suffice it to say you have to do your own homework and decide which is best for you!

Whichever way you need traffic to the domain, and the ways to do that are diverse – PPC advertising is the easiest, but can be very expensive. writing articles and posting them on Ezine sites is another way which takes more time, but lasts much longer! You can also start up a blog, and write blogs that not only promote your product but have text links that will help you get traffic from the search engines. The best approach I’ve found is to do a combination of several ways so that you aren’t relying on one source for your traffic. However you get the traffic, you can’t make money as an affiliate marketer without it so become an expert on this part of affiliate marketing. If all of this sounds a bit foreign, check a number of other articles that myself and others have written here and other ezine hubs, and learn as much as you will. Of course I have other articles and posts on my blogs, check them out and learn more!
The truth is, if you can get people to click on your link you will make money. And that is the bottom line
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