Sandro Salsi’s Blog

Google Reader now lets you create a custom feed to track changes on pages even if they don’t have their own RSS feeds.
For example if you wanted to be alerted if one of your competitors website had changed now you can do it even if they do not have RSS feeds. Here’s how:

Create a Google [...]

Jay Conrad Levinson’s book ‘Guerrilla Marketing for Consultants’; it is a must read.
He makes the point that your web site is essential to your success in your business as a ‘consultant’ - which he reckons has a very wide definition essentially meaning anyone who is running their own business. The book uses research and validated [...]

Marketing is all about identifying and anticipating customers’ needs, satisfying them and, in the process, making a profit for the company. Due to online marketing, there is a transformation in the way in which companies deal with the existing as well as prospective customers. The Internet provides marketing professionals with a whole new set of [...]

Inevitably your web sites or other web properties will rise in the rankings of the search engines when other sites start pointing links to them. There is much debate as to whether the backlinks being mixed in with content are more valuable than backlinks sitting on their own. Also, there is debate whether or not [...]

You may have noticed when looking through your statistics of your niche Wordpress blog that you have been getting traffic from more than just one country. If the affiliate offer you are running on your blog is only geared towards one country you are probably sending the rest of your traffic to an untargeted Webfetti [...]