Sandro Salsi’s Blog

Learn about making your campaigns more personal by targeting mobile devices and using your analitycs packages more efficiently to spot opportunities.
Penry Price gives us his thoughts on these topics.

To increase the personalization of your campaigns through mobile advertising, visit www.google.com/advertisers/mobile, and learn how to plan, target, create, and measure mobile ad campaigns with AdWords.

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How to choose a marketing consultant?
This is a challenging question for many companies that want to develop but lack the right means and methods to conquer new market sectors. Businesses of all sizes need to increase their revenue by improving their efficiency on the market, enhancing the revenue and gaining a competitive advantage. A [...]

A comapny’s web presence is one of the best direct marketing solutions of all time. Surprised?
Designing a website to impress your target audiences and any other party who s interested to learn about your company is the initial step that should be accomplished by any company interested in offering direct marketing solutions to enhance business [...]

In the affiliate marketing business, nothing takes more precedence than the people. People are the life-blood of an affiliate marketer, as it is through the people that they bring in to their partner businesses that they earn income. And it is not just getting people to visit a website and purchase from a business that’s [...]